The Juliana Mary & Co. Blog

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Based in metro-Detroit, Michigan, Juliana Mary & Co. works with artists and brands internationally. Juliana's passion is styling, photographing, and animating products to grow your audience and business.

Bonjour! I'm Juliana mary

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Beauty Photoshoots

Stationery Photoshoots

product photoshoots

Styling Tips

Current trends

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When I started my calligraphy and stationery business back in 2013, the bourgeoning Etsy market was wide open with lots of opportunities to attract new clients and grow a business. Because the platform was so focused on makers and small businesses, shoppers didn’t have the expectation of professional images – it was accepted that you […]

Product Photography Hacks to Grow Your Audience

How To, Imagery, Marketing

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Every August I’m shocked to see back-to-school items and Halloween decor appearing on the shelves, it seems like summer has just started, and then – wham! – we’re thrown right back into the daily routines of early mornings, breakfast on the run, and “don’t forget your homework!” as we run out the door. The lazy […]

Discover More Time, Creativity, and Balance

Building Your Business

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As a stationery designer, social media can be a powerful tool for promoting your business and reaching new customers. With over 3.6 billion people using social media worldwide, platforms like Instagram, Facebook, and Pinterest offer an unparalleled opportunity to showcase your work, build your brand, and connect with potential customers. In this post, we’ll discuss […]

Social Media Marketing for Stationery Designers: How to Promote Your Business and Reach More Customers

Marketing

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When it comes to selling products, visual appeal is key. High-quality product photos and thoughtful styling can help increase sales, build trust with customers, and set your brand apart from the competition. Here’s how to use styling to create visual appeal in your product photography, backed up by research on the importance of visual aesthetics […]

The Importance of Styling in Product Sales: How to Use Visual Appeal to Build Trust and Boost Revenue

Building Your Business, Imagery, Marketing

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Weddings are a time to celebrate, and these stationers understood the assignment. Creating bright, bold, invitation suites can be a challenge and the line between gorgeous and garish needs to be carefully walked. To bring these two very different suites to life, I created a scene using neutral backdrops and props as to not compete […]

For the Love of Color

Photoshoots, Stationery, Styling

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New skincare brand, Aluril, needed images to showcase its extensive line of products featuring natural and good-for-you ingredients. The client faced several challenges including styling the 60+ products in a cohesive aesthetic while differentiating between product categories, appealing to their specific demographic, showcasing the high-end reflective packaging, and visually communicating what’s inside each product (high-quality […]

Fresh & Floral: Beauty Styling for Aluril Skincare

Beauty, Consumer Products, Photoshoots

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Grand Millennial is my *favorite* decorating style that I’ve been lovingly welcoming into my home decor and styling. If you’re unfamiliar with the aesthetic, it’s a combination of your grandmother’s wallpaper + antique oil paintings + a few modern pieces here and there to keep it fresh. When photo styling, keeping current design trends, color […]

Grand Millennial Style is Out, Coastal Grandmother is In!

Trends

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Inspiration for photoshoots can come from anywhere – books, movies, tv shows, and real life. For this shoot, I drew inspiration from a combination of my favorite stories and authors to bring to life what I imagine Jane Austen’s Secret Garden would look like. The result is a whimsical photoshoot that highlights the wedding invitation […]

Secret Garden Inspired Stationery Photoshoot

Photoshoots, Stationery

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French macarons have long held a special place in my heart – after living in France for a year the sweet treat became a favorite of mine. I’ve tried making them myself (with very little success) and rely on the experts for beautiful, delicious macrons like these from Maison Laduree. Macarons: Maison LadureeStyling & Photography: […]

Valentine’s Day Shoot with Laduree

Food, Photoshoots

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There are so many pieces that need to come together to create a beautiful flatlay, but it all starts with a strong foundation- the styling surface! Selecting the right backdrop sets the aesthetic and tone for your shoot, and can absolutely make or break your final images. When deciding on a backdrop, consider the mood […]

How to Pick the Right Backdrop for Your Shoot

Styling

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Day 1: Styling a Floral Filled Envelope
Day 2: Styling a Wedding Invitation Suite
Day 3: Styling Wedding Shoes 

join Juliana for a free 3-Day styling challenge

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Ready to elevate your wedding styling skills? Work step by step with Juliana in this free flatlay styling video series. Covering everything you need to know to style a wedding invitation suite, floral filled envelope, and wedding shoes with confidence!

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Juliana Mary & Co. is a styling and product photography studio based in Metro-Detroit, Michigan creating scroll-stopping visuals for clients world-wide